When are the Best Times to Post on TikTok? (2021) | Tech

When are the best times to post on TikTok?

/ 09:27 AM October 26, 2021

The biggest TikTok content creators know the best times to post on TikTok. Contrary to popular belief, making a viral TikTok isn’t that easy. While it only takes a few seconds, the planning behind it takes much longer. Though it may not seem that way because of the silly and funny content, you’ll find it on the app!

If you want to be as big as Jake Paul or Dixie D’Amelio, you must plan your content well. This means knowing the right time to post your videos on Tiktok. You can identify that by knowing more about your channel and your audience. Then, put them together to find out the optimal posting schedule.


We will explain why you need to properly schedule your TikTok videos, just in case you’re not convinced. Then, we will get right into figuring out the right posting time for your TikTok channel. Of course, a proper schedule isn’t the only thing you need, and that’s why we will show you other ways to boost your TikTok channel.

Why should I time my TikTok posts?

This is a person who is testing the best time to post on TikTok.

People think TikTok is just for teenagers who post funny online challenges and other quirky stuff. Contrary to popular belief, the platform has a more varied global audience.

According to the Influencer Marketing Hub, roughly 66% of its users are under 30 and are female, and this means the content isn’t always geared towards a younger crowd.

As a TikTok content creator, you have a global audience. The top territories for TikTok usage are the United States, India, and China, and the latter alone has over 400 million users every month!

Of course, we all live in different time zones. This means you could be having a great morning in your country while it’s already afternoon somewhere across the globe.


This means you have to be aware of where your target audience lives. Also, that will determine when they’re awake and when they’re too busy to open the app.

Your content won’t go viral if they’re not up placing likes and views on it. In turn, you won’t show up on TikTok’s “For You” page, and that’s where the videos with the most interactions are.

How does TikTok help businesses?

This is even a bigger deal if you’re using TikTok for marketing. If you haven’t been doing it, this might be a good time to start. Here’s how TikTok can help promote your business:


  1. Content channel – You can use TikTok to provide quick updates about your company. You will have to know the best time to post on TikTok so that your content reaches your target audience while they’re awake.
  2. Influencer marketing – The top TikTok content creators may help you reach a wider audience. They may promote your products and services, turning their millions of followers into your new customers.
  3. Advertising – Social media platforms use AI marketing to show your ads to the right people. Similar to Facebook, TikTok also has ads.

Ukraine recently added a TikTok faculty at the Kiev National University of Culture and Arts. This shows you just how much of a big deal TikTok truly is!

How to get a TikTok Pro account

This is a person holding a smartphone.

You’ll need to know more about your audience so you can schedule your content properly. You’ll need a switch to a Pro account for this, and here’s how you can get it:

  1. Open your TikTok app.
  2. Tap the three dots in your profile’s upper-right corner.
  3. Tap “Manage my account.”
  4. Select “Switch to a Pro Account.”
  5. Select your business category.
  6. Afterward, tap Done.

Once you get a TikTok Pro account, you’ll have access to TikTok analytics. Then, you could get to it by tapping the Analytics section in the Settings menu, and now it’s time to check the tabs.

You have two types: Follower and Content. Each one provides a different set of info you’ll need to figure out the best times to post on TikTok. Let’s take a closer look at each one:

  • Follower – You will only see its info 24 hours after you’ve switched to a Pro account. Then, you will see various details about your followers, such as their age, gender, and location. What’s more, you’ll see what days of the week they’re active. It will also show various actions like the number of videos watched and posts they liked.
  • Content – This tab shows you how your content is doing. It will show details about the likes, shares, and watch times each post gathered. Also, the Content tab will show you how many times people used your hashtags on TikTok.

Read More: How To Get Popular On The Internet

How do I find the best times to post on TikTok?

These are people recording a TikTok video.

Your new Pro account can help you time your TikTok posts properly. Start by opening Analytics and checking the Top Territories. That will show you the countries that view you the most.

If you’re catering to bigger countries, you will have to narrow down the time zones. For example, the United States has four, so you must identify which area truly likes your content.

What’s more, TikTok Analytics time follows Coordinated Universal Time (UTC). If you’re working for a US audience, convert the UTC into its different time zones.

If the conversion shows daytime, that could be a likely location for your target audience.  On the other hand, people in that area might not be awake for your content if it’s late at night.

Write down what you’ve found out on a piece of paper or an app. To further elaborate on this, here are the best times to post on TikTok for EST or Eastern Standard Time:

  • Monday – 6 AM, 10 AM, 10 PM
  • Tuesday – 2 AM, 4 AM, 9 AM
  • Wednesday – 7 AM, 8 AM, 11 PM
  • Thursday – 9 AM, 12 PM, 7 PM
  • Friday – 5 AM, 1 PM, 3 PM
  • Saturday – 11 AM, 7 PM, 8 PM
  • Sunday – 7 AM, 8 AM, 4 PM

Then, you should try your new schedule. See how it did after a week. Next, look for the times when people checked out your content. Adjust your schedule if needed.

Final thoughts

Just knowing the best times to post on TikTok isn’t enough. You will have to use other methods to boost your content, such as search engine optimization.

You’ll reach more people if you’re present on other social media sites. However, you might not have enough time to manage those accounts along with your TikTok.

Fortunately, LeadAdvisors can help your content rank higher on search engines. They could give you the edge to get the most online clout. Click here for more details.

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