Olivia Rodrigo is Lancôme’s new global brand ambassador
FILE PHOTO (AP Photo/Chris Pizzello)
Olivia Rodrigo is known for her beautiful outfits and flawless makeup looks, and it’s no surprise that people are going wild trying to recreate her signature styles.
The singer’s signature winged eyeliner and bold red lips have become as recognizable as her chart-topping hits.
Admired for this, the Filipino American singer-songwriter has been chosen as the newest global beauty ambassador for international luxury beauty brand Lancôme.
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The 21-year-old Grammy-award winning pop star recently shared the exciting news with her followers on Instagram.
In a playful video, she introduced herself as the new face of the iconic French beauty brand, sparking an outpouring of enthusiasm from fans.
In fact, she’s no stranger to the beauty industry, having previously collaborated with Glossier, where she made a notable debut as the brand’s first mega-celebrity ambassador.
Her look often includes elements of glamour – glitter, sequins, and shimmer –as seen on her recent GUTS tour.
The hitmaker shared that being named Lancôme’s global ambassador feels like a “full-circle moment,” recalling how her mother’s Lancôme skincare products were a part of her early beauty rituals.
For the uninitiated, Lancôme is a French beauty brand renowned for its luxurious skincare, makeup and fragrances.
Known for its timeless elegance and innovation, Lancôme has become a staple in the beauty industry, with iconic beauty products like the Teint Idole Foundation, Hypnôse Mascara and the La Vie Est Belle fragrance.
As Rodrigo looks forward to the public debut of her Lancôme campaign, she expressed her excitement at being a part of a brand that promotes “beauty from within,” especially during a time when unrealistic beauty standards are often imposed on young women.
The “Drivers License” singer recently received six Grammy nominations for the 2025 awards, including the Songwriter of the Year category.
Following the announcement, the 21-year-old pop star shared her excitement and gratitude with fans on Instagram.
On Nov. 9, she posted, “A bike ride, a sausage roll, and a Grammy nom!!!!! What a day, so grateful,” celebrating the milestone.
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