7 Top Factors To Consider The Right Digital Asset Management Solution
Choosing a digital asset management solution or DAM plays a crucial role in every business. Intelligence Bank List below the top 7 factors to take into consideration.
1. Aligned With Organization’s Workflow
Choosing the right DAM solution that’s perfectly suited for your business can be a daunting task – especially if you don’t get 100% of the votes from your major stakeholders.
DAM is considered as technology investment, and just like others, implementing your digital asset management solution and its success significantly relies on the people who will be using the system.
Multiple teams, departments, and organizational workflow can be affected by DAM solutions – which means that the right solution and system depend on how aligned it is with your organization’s workflow.
2. Usability
Once the DAM solution is in place, everyone using the system has to undergo training to learn and understand how this new solution can make their work easier and better in the workplace.
Although there’s a learning curve, the solution needs to be simple to use and understand, with a user experience that’s not hard to navigate. This means that the DAM solution needs to work and function beneficially towards the business improving performance and now the other way around.
It shouldn’t be hard to navigate, with additional collaborative workflow templates that are easy to understand. In short, it must be a solution that doesn’t heavily depend on IT experience and knowledge to be able to properly use it.
3. Legacy Applications Integration
Based on a study conducted by IDC, DAM solutions are often used alongside 12 different applications in a common organization.
Digital Asset Management plays a huge role in making sure that all business processes and workflows are integrated without the added expense – in return, it gives your brand more value.
With that being said, the DAM solution that you must choose should have features allowing you to integrate commonly used applications, with third-party extension capabilities.
This way, you can easily integrate and interpret systems in your asset management workflow.
4. Workflow Management
We’ve been talking about ease of workflow since the beginning, and this is because workflows are crucial in operating a business, and the DAM solution you have to choose must be able to manage these workflows with transparency, fully incorporating it with your business processes.
When done properly, this is an advantage to every business. Look for a DAM solution that requires low-code integration to all your automated asset tracking and workflows, starting from the ideation all throughout the review process, distribution as well as archiving.
5. On-The-Cloud Management
Whenever you’re searching for the right digital asset management solution for your business, it is always a good idea to choose one that lets you manage it from the cloud.
This gives you more room for flexibility, improving productivity, and even help you save costs in the long run.
A digital asset management solution that’s hosted on the cloud also lets you integrate plugins that you can use for ease of collaboration, especially with external partners.
Additionally, this also gives you the peace of mind that all data, integrations, systems, and workflows will remain safe with backup support features.
6. Metadata Management
Metadata management is one thing that a DAM solution offers and it differentiates from the typical file storage option that most people know of.
Find a DAM solution that supports multiple media formats, one that you can easily increase the number of users and highly scalable all at the same time. Your primary goal for the DAM solution is to make sure that all types of information can be accessed, changed, revised, connected, and collaborated with businesses in your organization.
Regardless of where it is hosted, the DAM solution of your choice needs to have search and index features so you can quickly find data.
7. Secure
Security is an important factor to always consider when investing in DAM solutions that are cloud-based.
Find one that offers tight security features such as two-way authentication, or other verification solutions to ensure that files and the system itself won’t be able to access without proper clearance.
An ideal DAM solution also needs to have a whitelisting feature, especially when sharing files, user access controls, multiple user permissions, regular automation script checks, logging, and monitoring.
All of these features can help you secure that your assets are secure, inhibiting risks, and attacks from third-party access.
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