What are the top issues for women voters of color in the 2024 election?

The perception of a floundering economy will loom large as women of color — a large and reliable, but often overlooked, voting bloc — head to the polls this November.

Approximately 57 percent of Latinx women, 55 percent of AAPI women, and 49 percent of Black women think things have gotten worse in the country over the past year, according to a new poll released last week. And they feel their concerns are unaddressed by politicians and those vying for office.

The poll is the first of its kind. “There’s no other data set out there like this. No one brings these unheard voices to the table,” said Sung Yeon Choimorrow, Executive Director, National Asian Pacific American Women’s Forum, at an Ethnic Media Services news briefing May 10.

Sung Yeon Choimorrow, Executive Director, National Asian Pacific American Women’s Forum (all videos created by Nina Mohan)

The poll was released by Intersections Of Our Lives, a collaboration between NAPAWF; In Our Own Voice: National Black Women’s Reproductive Justice Agenda; and the National Latina Institute for Reproductive Justice. Veteran pollster Celinda Lake, and Roshni Nedungadi, partner at HIT Strategies — sampled 850 black women registered voters, 850 Latina women registered voters, and 850 Asian American Pacific Islander registered voters from March 14 to April 2. Entire poll results can be viewed here: https://intersectionsofourlives.org

Roshni Nedungadi, partner at HIT Strategies

Rising costs and the overall trajectory of the economy is one of the leading issues for women of color. 35 percent of Latina women, 33 percent of AAPI women, and 29 percent of black women said that the high costs of goods and services was one of their most important issues. Included in this category were sub-issues like affordable health care, fair housing, closing the pay gap, and job creation. 92 percent of Black women, 89 percent of AAPI women, and 88 percent of Latino women prioritize the creation of good-paying jobs, according to poll data.

Veteran pollster Celinda Lake

More than 75 percent of women of color prioritize abortion access and care. And 93 percent of Black women, 84 percent of AAPI women, and 79 percent of Latina women said racism has gone on too long and political leaders must advance racial equity policies that are long overdue.

“Women of color represent an enormous potential vote. But we are at a crossroads. They are not going to vote for people unless they see change, see their values represented, and they see people talking about policies that affect their daily lives,” said Lake.

Candidates must engage with this critical voting bloc and not take them for granted, said Nedungadi, adding that women of color feel frustrated at being overlooked. “These women are really looking for communication and for reassurance that elected officials are thinking about their agendas and advocating for them,” she said.

Choimorrow, along with Dr. Regina Davis Moss, President and CEO of In Our Own Voice: National Black Women’s Reproductive Justice Agenda; and Lupe Rodriguez, Executive Director of the National Latina Institute for Reproductive Justice, broke down poll data by ethnicity.

79 percent of Black women voters feel that systemic racism has gone for too long, said Moss, adding that Black voters want leaders to create and fight for systems of racial justice which are long overdue.Dr. Regina Davis Moss, President and CEO of In Our Own Voice: National Black Women’s Reproductive Justice Agenda

Black maternal and reproductive health is equally important for this group of voters, said Moss. 91 percent of Black women believe it’s important for Congress to address the high rates of maternal death among women of color, she said. In 2021, the maternal mortality rate for Black women was 69.9 deaths per 100,000 live births, 2.6 times the rate for White women, according to the Centers for Disease Control and Prevention.

“Black women are some of the most committed voters; 9 out of 10 women of color have said that voting is very important. We know our votes matter, but we also are pushing back and saying, ‘you know, the onus is not on us to just turn out all the time. Don’t take us for granted. The onus is on you to demonstrate that you understand what we need and to speak to our needs,’” said Moss.

Partisan politics are not necessarily what drives Latina voters, said Rodriguez. “They are moved by candidates and folks in power who speak to the issues that matter to them, who seek to address everyday issues that they are facing on things like immigration and family separation.”

Lupe Rodriguez, Executive Director of the National Latina Institute for Reproductive Justice

Healthcare access is a huge concern for Latino voters, said Rodriguez, noting that the community continues to have the lowest rates of insurance and regular healthcare coverage in the US.

In 2022, 18 percent of Hispanics were uninsured, according to data from the Kaiser Family Foundation.

For AAPI women, top-tier priorities are reforming the criminal justice system, passing gun violence prevention laws, and paid family medical leave, said Choimorrow. She noted that AAPI women are largely motivated to vote, but feel disillusioned by the idea that their vote will effectuate change.

There is a misconception that AAPI women are anti-abortion, she said, noting that abortion rights are a top priority for Indian American women. More than 75 percent of Chinese American women support abortion access. Seven in 10 Vietnamese and Korean women and 6 out of 10 Filipina women are pro choice, said Choimorrow, adding that, as a Korean American, she was surprised by the results for her community, which traditionally tends to be conservative on this issue.

“I am telling every Korean I know. The more of us that are out there talking about it and changing the narrative, the more our community feels like they can participate and really change the trajectory of this country and how we think,” she said. (Ethnic Media Services)

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