Instagram Shut Down Thousands of Accounts

Instagram as the huge marketing platform it has become just started using image- recognition software to neutralize duplicated content infringing on copyright protected images, this initiative took place back in the summer of 2018. As part of this initiative Instagram now will find, flag and remove such images if you are lucky… the other extreme alternative will be to have your account shut down for good as it happened to thousands of accounts today Thursday, May 30, 2019.

One of the accounts affected was one of Selena Gomes fan page with over 515,000 followers managed by Lexi Smillow, a 21-year-old college student from Philadelphia Pennsylvania. Lexi Smillow “So sad to see that one of the most popular social platforms like Instagram has become so money hungry  that a harmless fan page with no intention or previous digital trace of monetization was affected by this initiative”

Why is This Type of Photos are Being Targeted by Instagram?

An easy and simple way to put is to think of it this way: Imagine someone taking a photo of you eating ice cream at the mall and then selling that photo to a magazine or putting it on a billboard and making thousands of money at your expenses, would you be okay with that? or would you think it’s unfair?

This happened to thousands of accounts fan pages worldwide, related celebrities affected were: Ariana Grande, Selena Gomez, Cardi B, Leonardo Dicaprio, and Brad Pit to name a few. But how is affected here? The celebrities or the devoted fans that need their daily dosage on their feed of their beloved favorite artist, actor or celebrity. Just like back in the day where you rip a page of a magazine and put in your wall to idolize your favorite celebrity, fans now days show their love, supports, and appreciation on Instagram without worrying so much of who owns the photo.

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Who is Reporting This Images to Instagram?

Backrid is a software company that is playing the role of Big Brother actively keeping an eye on what is being published on social media accounts like Instagram. The popular social media account is not so bad. After all, they are giving account owners the option to get their account reinstated for thousands of dollars for each photo that was reported by Backrid.

Many fan accounts started to get deleted when Backrid decided to outsource the copyright enforcement to Okularity a company that scrapes the internet for unauthorized use of images. In 2018 the partnership between Okularity and Backrid strengthened their ability to reach hundreds of servers mountainously.

Many accounts have to use the copyright workaround of giving the image owner a photo credit on their caption but according to Ginny Sanders, the partner spokesman of Kronenberg Rosenfeld, LLC mentioned.